Single Operated Newsletter – Ben Thompson’s Stratechery
A single operated newsletter may be the easiest business ventures to set up:
1) Create an account
2) Import your email list (Paidletter shows you how to grow one)
3) Connect to a payment system (we prefer Stripe) to receive payments.
Readers subscribe monthly or annually, and most publications offer a discount for the annual subscription.
Ben Thompson is an American business, technology, and media analyst, who is based in Taiwan. He is the author of Stratechery, a subscription-based newsletter/podcast featuring commentary on tech and media news.
Moving on from The OP to an OG, Ben Thompson’s Stratechery is often credited as heralding the current paid newsletter boom.
Thompson started offering his paid daily newsletter in 2014 — three years before the launch of SubStack.
Few writers explore the intersection of business, technology, and its impact on society as incisively as Thompson. His data-driven deep dives are delivered with eloquence and wit and are never, ever boring.
One of Thompson’s strengths is his ability to draw insights from a diverse variety of sources.
Where else would you find 5 Lessons from Dave Chapelle on how the internet has changed the business of content and an in-depth piece on privacy and Facebook’s Lookalike Audiences?
Thompson has also written extensively on antitrust. His United States vs. Google article was invaluable to my End of Google and Google: The End is Nearer articles for this blog.
Stratechery has established itself as a must-read for everyone from Big Tech CEOs and VCs to journalists and tech enthusiasts.
If you don’t want to commit to the paid daily updates, at least check out the article archive.
Cost: $12 per month or $120 per year (or $15/$150 with a subscription to the Dithering podcast
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