Single Operated Newsletter – Forces That Shape Strategy – Part 2

A business strategy is an outline of the actions and decisions a company plans to take to reach its business goals and objectives. The strategy defines what the business needs to do to reach its goals, which can help guide the decision-making process for hiring and resource allocation.

In a traditional physical products marketplace, powerful suppliers may constrain your profits if they charge higher prices.

Using content curation with a Single Operated Newsletter gives you the flexibility to create new product offerings in an instant. Because you are leveraging a large base of subscribers higher prices are not your concern.

Curating content from high-quality sources helps increase credibility and exposure in your industry. Unlike sharing generic content, a thought leader focuses on sharing content that is of high relevance and value.

The Single Operated Newsletter is one of the hottest categories online. Home-based entrepreneurs who wasted money trying to ship physical products or a YouTube celebrity are discovering the many benefits of the Single Operated Newsletter model.

This model allows you to neutralize supplier power so your company can switch more easily among the competition.

With a Single Operated Newsletter you are actually able to outmaneuver the typical marketplace business threats:

  • Threat of new competitors
  • Concerns about suppliers
  • Bargaining power of buyers
  • Substitute products or services

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