The Problem
Okay, that’s it. Your boss is an idiot and you’ve had enough! You are finally ready to strike out on your own.
You are convinced that anyone can run a business better than him (her). Now you are finally ready to give it a shot.
But here’s the problem. When you thumb through the trend and business websites you realize that you don’t have “that thing.”
You know, that amazing idea for some catchy new product, gadget, or service.
Nothing has hit you.
Does this mean that you are destined to continue to work in a place that you hate and struggle in silence?
Unique Product or Service
The running joke in business circles is that you can spot the ‘business pioneer’ because he has an arrow in the back.
This, of course, is the reference to the early American settlers that charted paths across the Wild West in hopes of finding gold.
But do you need a brand new business idea to find success?
The Promise of Success
Burger King did not invent the fast food restaurant. They looked at the success of McDonald’s and emulated it.
They made some tweaks, innovated a little, and…VOILA!
Burger King lets McDonald’s do the heavy research, and customer traffic analysis. Then they simply set up shop across the street.
Customer survey polls for local and small business finds them wanting better service. That’s why you can not only find success, but own the market, if you are just 10% better than the competition.
Sometimes you don’t even need to be too much better, just different.
Remember, you can’t buy onion rings at McDonald’s but you can at Burger King.
What’s Your Offer?
One of the big differentiators has to do with your offer. How can you stand out from the competition?
If you get this one factor right success can be yours in a surprising short amount of time.
But in the last few years an opportunity has arisen that will allow you to enter a marketplace where people desperately need your help!
Moore’s Law
Moore’s Law refers to Moore’s perception that the number of transistors on a microchip doubles every two years, though the cost of computers is halved. Moore’s Law states that we can expect the speed and capability of our computers to increase every couple of years, and we will pay less for them.
What this means is that information is increasing at a phenomenal rate.
From an article on Industry Tap written by David Schilling, the host went on to say that not only is human knowledge, on average, doubling every 13 months, but we are also quickly on our way, with the help of the Internet, to the doubling of knowledge every 12 hours. To put it into context, in 1900 human knowledge doubled approximately every 100 years. By the end of 1945, the rate was every 25 years. The “Knowledge Doubling Curve”, as it’s commonly known, was created by Buckminster Fuller in 1982.
To go further down the rabbit hole combine this with Ray Kurzweil’s (Head of Google Artificial Intelligence) “singularity” theory and Google’s Eric Schmidt and Jared Cohen’s ideas which are discussed in their book, “The New Digital Age: Reshaping the Future of People, Nations, and Business” and you have some serious changes to technology, human intelligence, and business coming down the pike whether you are prepared for it or not.
The Curation Marketplace
As individuals we are constantly assessing our world and the daily “situations” we encounter through the lens of whether a scenario is “good for me/bad for me.” The importance of such an evaluation is consistent with the general idea that we automatically evaluate stimuli. (Barrett, 2005).
Instant influence, primitive automaticity, modern automaticity, and sacred shortcuts represent decision-making timesavers that we will most likely always adopt because, as Robert Cialdini explains, our world has become overwhelmingly complex, information-intensive and fast-paced. A heightened awareness of the influence factors Cialdini describes, such as reciprocation, consistency, social proof, liking, authority, and scarcity, means our ability to make better decisions improves.
It is because this massive amount of information (data) constantly assaults us at breakneck speeds that we need shortcuts and curation.
The Profit in Curation
It is in the summation of this MASSIVE amount of Information that your fortune will be made from a single operated newsletter.
People need shortcuts because of the ridiculous amount of information thrown at us not daily but hourly!
Learn how to help with this quest for simplification and build a business that can change your lifestyle.
The curation model is only one of the options that you are taught in the Paidletter.Com Fortune Training Course.
There is a high-demand for information parcelled in specifics ways. And your single operated newsletter can even help corporations (which leverages your time and allows you a hefty ROI).
Get your Free week of the single operated newsletter that our clients pay to read.
