Single Operated Newsletter – Big Hairy Audacious Goal- BHAG
Big Hairy Audacious GoalBHAG stands for Big Hairy Audacious Goal, an idea conceptualized in the book, “Built to Last: Successful Habits of Visionary Companies” by James Collins and Jerry Porras. According to Collins and Porras, a BHAG is a long-term goal that changes the very nature of a business’ existence. BHAGs are bigger, bolder and …
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