Single Operated Newsletter – Disadvantages Starting A Digital Advertising Agency

Yes, every other YouTube video ad is applauding the advantages of starting your digital ad agency and all the money you can make.

Initial Problems Include:
Some agencies focus on a particular industry or vertical. Most, however, work with clients in a variety of markets. That means that they won’t have the level of knowledge you have about your products or services. It’s also possible that a company hasn’t worked in your field at all before.

Most marketing companies offer different levels of service. That means that another business that’s paying more than you might get better service.

You are dependent on the client’s lead processing system
Little things like not picking up the prospect lead (you generated) by the second ring can wreak havoc with your revenue numbers.

This is why some digital ad agencies are turning to training and the course model instead.

But training courses don’t offer recurring income.

With a Single Operated Newsletter, you charge a modest amount leveraged over a large number of subscribers (opposed to trying to get thousands each month from one client – which increases attrition).

 

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