A business strategy is an outline of the actions and decisions a company plans to take to reach its business goals and objectives. The strategy defines what the business needs to do to reach its goals, which can help guide the decision-making process for hiring and resource allocation.
In a traditional physical products marketplace, substitute offerings can lure customers away!
Thanks to the transparent nature of the internet you will not encounter this challenge with a Single Operated Newsletter.
You can always outflank substitute offerings.
To limit the threat of substitutes, offer better value through wider curated product accessibility. You can also create new entry points for your content.
Here are the 3 Keys to New Online Wealth
1- Create a following (“tribe” as Seth Godin calls it). But you can do it without becoming a social media Influencer.
2- Create the content on your platform. Today this is more important than ever before. It must be a platform that you control (that eliminates YouTube, Facebook, and yes, even Instagram).
3- Create a payment button. Make sure that you are paid directly for the content that you provide.
Using content curation with a Single Operated Newsletter gives you the flexibility to create new product offerings in an instant. Because you are leveraging a large base of subscribers higher prices are not your concern.
Curating content from high-quality sources helps increase credibility and exposure in your industry. Unlike sharing generic content, a thought leader focuses on sharing content that is of high relevance and value.
The Single Operated Newsletter is one of the hottest categories online. Home-based entrepreneurs who wasted money trying to ship physical products or a YouTube celebrity are discovering the many benefits of the Single Operated Newsletter model.
With a Single Operated Newsletter you are actually able to outmaneuver the typical marketplace business threats:
- Threat of new competitors
- Concerns about suppliers
- Bargaining power of buyers
- Substitute products or services